Reviewing the Google Chrome

Google has invested a huge quantity of money and marketing for its Chrome browser. Sometimes people install it then use it without knowing that they changed their browser, by having only followed the link in the top right.

People install Chrome by clicking the link in Google page.

Many computer engineers know that this navigator has many advantages and technological power as being the fastest browser (for its Javascript interpreter/PseudoCompiler, and also from a usability PoV), the use of the best html/CSS engine (webkit), the SKIA library for showing graphics (few people know about this library now being called/integrated as chromium, firefox itself use cairo for rendering).

So, after all of this, is it only a bunch of technology assembled in disorder ?
From my point of view, and after having some human computer interaction courses, I started to view things in a different ways. And I have detected these points :

• The application of Fitts Law

Tabs are placed in the top of the screen, so the virtual growth of buttons are bigger, and we can switch tabs a lot easier than the traditional way.

(Apple use the same law from ages having always the menu in the top of the screen)

• Reducing human errors

People can make errors easily when trying to switch from one tab to another, when the width of the tab is too small, the probability of making the mistake of closing the tab rather than switching to it.

Google removes the close button when the tabs width is too small.

• Better feedback

I really enjoyed the search function, when I search Google tries to indicate the word positions inside the document but also in the right and exactly in the sliding bar. Every small yellow line indicates the word position.

• Better use of the screen

In Chrome, all the screen is used, no status bars, when there is a need to show something, it is shown using the needed place.

• Better interaction :

When closing a tab, the next close button comes to the current mouse cursor to facilitate closing others. (closing tab is contagious ?)

The tabs are redrawn only when you move your mouse outside the tabs.

Being different form Firefox, Chrome have only one place to enter urls, text search and every things.

The browser is intelligent enough to know what the user wants.

• Better usability :

In Chrome, every text input is resizable. When it is not wide as you need, just make it bigger.

Many other details exist (I speak about "Chrome only" features) and needs to be cited here, but these are the most important one.

This doesn't mean that Chrome is perfect. It has some problems dealing with RTL texts like Arabic sites that aren't shown correctly.

And the recovering of a crashed/closed browser (it exists but I feel it very bad). Some times I can't see the recovering button but in Firefox it is always present after a crash.

Google, THE monopole

The main goal of Google is to hold the maximum of viewed adverts on the net, and gain huge amount of money. Till now, ads are only shown as small links with some text. And the context intelligently matches user interests.

But, will google in the future, only rely on such type of incoming ?
My answer is simply : NO !

First step after acquiring Youtube is to play video ads before launching mostly viewed sequences, also put some intelligent context matching text ads somewhere. There is dailymotion and he already doing that.

But if we rethink another service that only google holds its sources, the GoogleStreetView !
Google Street View is a very helpful service provided by Google for free and for everybody.
Google can simply use some algorithms to detect the ad places in a street view, the orientation the deformation, and replace these zones with Google related stuff.

Goole StreetView, the next...

As explained in the photo, it won't be a difficult thing to be coded by the Mountain View team, and it will be a "Google only" stuff difficult to be reproduced in resonable time by other competitors. And of course, it will be a colossal source of money.

I really wish you "Don't be evil" Google !